This is the Awareness campaign done for you (DFY). With this service, you don’t have to lift a finger. We’ll provide all the elements you need for your awareness campaign and setup the ads. All you have to do is make payment and go to sleep. We’ll take off the entire stress of running your ADs.
This service is perfect for the busy business owner who’s still trying to get known. You don’t have a lot of followers, page engagement or social proof and your client base is small.
It’s also great for business owners who want more eyes on their business but are on a budget.
Even though this campaign type is great for upcoming businesses, established businesses can still use it to create more awareness for their business or a new product they want to launch. Even Coca-Cola is still running awareness ads till date.
The goal of this campaign type is to get more people to visit your page and check you out.
For this campaign to give you good results, you must have at least 20 pieces of great content on your page of which some will be videos.
On IG, the ad will be optimized for profile visits. On FB, the ad will be optimized for page follows.
The fee you’re seeing here is our service fee and it doesn’t include the budget for advertising. The ad budget will come from you.
Requirements for the awareness campaign type:
1) A reasonable ad budget. We recommend a budget that’s at least 2x this service charge. That’s the minimum. The higher, the better.
2) FB & IG Login details are needed for this service
3) Our service charge for the Ad Setup
4) Your promptness in filling the onboarding form for this service. This will help us collect all the info we need to do a good job.
FEATURES INCLUDED WITH THIS SERVICE:
- Revamp of your IG & FB Page
- Design of your AD graphics (educational carousel)
- Creation of your Ad copy (2 variations will be created)
- Creation of an Ad account (It’s optional. It’ll only be created if one doesn’t exist already)
- Targeting research and planning
- Campaign creation & setup
- One live clarity session where we plan your funnel
- A free page Audit on your Facebook and Instagram pages
- One review of your ad elements eg. graphics, video, caption. These elements will be created by you but, reviewed by us.
- Close Ad monitoring for the first 7 days
- The Ad will be created within 48hrs after all the ad elements have been provided by you & reviewed by us
- Each campaign setup can include up to 2 adsets under the campaign and 2 ads under each adset at no additional costs.
- Addition of other features outside what is listed here will attract additional charges depending on the elements
Other Features that can be added to this service include:
- More adsets under the campaign will attract an additional fee of 3k per adset
- Edits to this campaign or edits to the duplicate of this campaign will attract an extra fee of only 5k per duplicate/edit
- Video editing (60 – 90 secs) – 5k per edited video
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